Breast cancer awareness

Social media posts for the World Health Organisation's #BeyondAwareness campaign during Breast Cancer Awareness month. Women carry out 80% of breast cancer detections themselves. However, post-detection, follow-up care and treatment aren't accessible to every patient.  The campaign emphasised the importance of follow-up care post-diagnosis. The idea was to communicate that having cancer is part of a journey, a pathway.  I used strokes to portray these pathways the woman has to take to reach survival.

Social media posts for the World Health Organisation's #BeyondAwareness campaign during Breast Cancer Awareness month. Women carry out 80% of breast cancer detections themselves. However, post-detection, follow-up care and treatment aren't accessible to every patient.  The campaign emphasised the importance of follow-up care post-diagnosis. The idea was to communicate that having cancer is part of a journey, a pathway.  I used strokes to portray these pathways the woman has to take to reach survival.